Marketing Paradigm Transformation of E-Commerce Platforms in the Digital Economy Era: A Study on Sustained Consumption Driven by Big Data Recommendation

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Authors: 镜 陈
Cited by: 0
References: 2

Fields of Study & Subjects

Digital Marketing and Social Media Digital Innovation in Industries Consumer Market Behavior and Pricing

Publication details

Journal / source
E-Commerce Letters
Volume
15
Issue
03
Pages
318–325
Publication date
1 January 2026
Language
EN