Study on the Precision of Online Marketing Strategies and the Evolution of User Behavior in the Era of Social E-Commerce—From the Integrated Perspective of Big Data and Database Marketing

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Authors: 庆亮 李
Cited by: 0
References: 3

Fields of Study & Subjects

Digital Marketing and Social Media Consumer Behavior and Marketing Influence SMEs Development and Digital Marketing

Publication details

Journal / source
E-Commerce Letters
Volume
15
Issue
03
Pages
734–741
Publication date
1 January 2026
Language
EN