Digital Narratives in Short-Form Video Advertising from the Perspective of Empathetic Communication—A Case Study of the Advertising Portfolio of Million-Follower Creator “Milei-RayDog”
Fields of Study & Subjects
Digital Marketing and Social Media
Literature
Culture
and Aesthetics
Media and Digital Communication
Publication details
- Journal / source
- Journalism and Communications
- Volume
- 14
- Issue
- 02
- Pages
- 95–101
- Publication date
- 1 January 2026
- Language
- EN