Analysis of Social E-Commerce Users’ Purchasing Behavior Based on Association Rules and RFM Clustering

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Authors: 巧 刘
Cited by: 0
References: 1

Fields of Study & Subjects

Customer churn and segmentation Consumer Behavior and Marketing Influence Data Mining and Machine Learning Applications

Publication details

Journal / source
Sustainable Development
Volume
16
Issue
02
Pages
80–89
Publication date
1 January 2026
Language
EN