FROM PERSUASION TO ADVISORY POWER -HOW AI-HUMAN SALES ROLES BUILD RESILIENCE IN COMPLEX TECHNOLOGICAL B2B EXPORTS

2026

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Authors: Tetyana Joergensen, Michael Fast
DOI: 10.13140/rg.2.2.20733.83686
Cited by: 0

Fields of Study & Subjects

Customer Service Quality and Loyalty AI in Service Interactions Marketing and Advertising Strategies

Publication details

Publication date
1 January 2026
Language
EN