Why Nigerian Urban Millennials Are Driving Digital Banking Growth: Behavioral Motivations, Technological Influences, and Marketing Strategies

2026 Open access

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Authors: Yeni Olulana

DOI: 10.13140/rg.2.2.36511.62886

Cited by: 0

Fields of Study & Subjects

Technology Adoption and User Behaviour Health Technology Consumer Behavior Digital Transformation in Financial Services