Availability, appeal, and addictiveness by design: Tobacco and nicotine industry deliberate targeting of youth

PLoS Medicine 2026 Open access

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Authors: Raglan Maddox, Becky Freeman, Charlotta Pisinger, Emily Banks
DOI: 10.1371/journal.pmed.1005133
Cited by: 1
References: 10

Abstract

Contemporary tobacco and nicotine products, particularly e-cigarettes, are deliberately designed, marketed, and distributed to maximize youth appeal, uptake, dependence, and use. Youth uptake is a predictable outcome of systems designed to maximize product availability, appeal, and addictiveness.

Fields of Study & Subjects

Smoking Behavior and Cessation Substance Abuse Treatment and Outcomes Pharmaceutical industry and healthcare

Publication details

Journal / source
PLoS Medicine
Publisher
Public Library of Science (PLoS)
Volume
23
Issue
5
Pages
e1005133–e1005133
Publication date
29 May 2026
Language
EN