Impact of Green Brand Image on Consumer Purchase Intention -- Customer Trust as a Mediating Variable

NRCT Data Center 2026 Dataset Open access

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Authors: Wenjie Tan
DOI: 10.14458/rsu.res.2026.8
Cited by: 0

Fields of Study & Subjects

Environmental Sustainability in Business Consumer Behavior in Brand Consumption and Identification Consumer Behavior and Marketing Influence

Publication details

Journal / source
NRCT Data Center
Publication date
1 January 2026
Language
EN
Document type
Dataset