Shared Beliefs on Love in Everyday Life in Brazil: A Cultural Consensus Theory Approach

This study will adopt a Cultural Consensus Theory approach to investigate people’s shared beliefs on feeling loved in everyday life within the population living in Brazil. In this study, we use an adapted version of the FLQ to the Brazilian culture and administer it to a representative (based on the census) sample of people living in Brazil (N=500). Using cognitive psychometric Bayesian modeling, we will investigate whether people in Brazil come to a consensus on everyday life scenarios that makes people feel loved or are there multiple cultures with different beliefs. We will also explore which scenarios are most agreed upon as loving for the culture(s) and test whether there are differences in the relational ties (e.g., parents, friends, etc.) the most loving scenarios are experienced in. We also test several links between individual differences in people’s cultural knowledge and decision making styles about love with regards to their personality and attachment styles, cultural values, gender, and amount of love felt and received by different relational ties.