Fragmentation of Digital Platforms in International Political Dynamics

Read full text
Authors: Marija Gombar
Cited by: 0

Abstract

Political decisions made under geopolitical conditions significantly influence global digital‎ ecosystems, as illustrated by the U.S. ban on TikTok and Germany’s withdrawal of advertising from the‎ platform X (formerly Twitter). This study identifies and predicts patterns of digital platform fragmentation ‎emerging from such politically driven interventions. By integrating social network analysis, sentiment ‎analysis, and predictive modelling, the research connects regulatory behaviour, public sentiment,‎ and predictive scenarios to demonstrate how political and corporate strategies jointly reshape global‎ communication structures. The findings reveal deep polarisation of public opinion on digital regulation, ‎while predictive results suggest that ongoing fragmentation may accelerate the formation of regional‎ platforms and increase digital isolation. The paper concludes with recommendations for policymakers to‎ develop adaptable legal and governance frameworks capable of addressing the geopolitical complexity ‎of contemporary digital environments.‎

Fields of Study & Subjects

Social Media and Politics Cybersecurity and Cyber Warfare Studies Freedom of Expression and Defamation

Publication details

Journal / source
Medijske studije
Volume
16
Issue
32
Pages
67–88
Publication date
6 February 2026
Language
HR