Influence of Influencer Marketing, Brand Image, and Product Quality on Purchasing Decisions for Scarlett Whitening Products in Sidoarjo City

2026 Preprint Open access

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Authors: Dini Windya Putri, Satrio Sudarso

DOI: 10.21070/ups.10221

Cited by: 0

Fields of Study & Subjects

Consumer Behavior and Marketing Influence Consumer Perception and Purchasing Behavior Digital Marketing and Social Media