Customer Purchase Behavior Analysis and Visualization Using Big Data Analytics: A PySpark-Based Apache Spark Framework

Research Square 2026 Preprint Open access

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Authors: Pritam Chaudhari, Poonam Sawant

DOI: 10.21203/rs.3.rs-8635114/v1

Cited by: 0

Fields of Study & Subjects

Big Data and Business Intelligence Big Data Technologies and Applications Customer churn and segmentation