Consumer Preference for Loyalty Point Redemption and Reward Systems in E-Commerce Platforms

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Jufelyn Puertos, Justine Andrew Manalo, Sheryl Grace Bayo, Xyz Dauz, Rejane Dubria, Rhea Mabanan, Mary Ann Mapalo, Lhealyn Ramos, Ron David Reyes, Janelle Ruanto, Evelyn Soberre
DOI: 10.2139/ssrn.5911242
Cited by: 0

Fields of Study & Subjects

Technology Adoption and User Behaviour Sharing Economy and Platforms Environmental Sustainability in Business

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Document type
Preprint