Influence of TikTok Shop Engagement on Skincare Beauty Product Sales in TikTok Shop Philippines

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Jeany Grace Delada, J. A. Abao, J. Bentuzal
DOI: 10.2139/ssrn.5915002
Cited by: 0

Fields of Study & Subjects

Digital Marketing and Social Media Consumer Behavior and Marketing Influence SMEs Development and Digital Marketing

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Document type
Preprint