An Empirical Study of Disaster Related Consumer Behavioral Shifts on Business Marketing Strategies in Sri Lanka

SSRN Electronic Journal 2026 Preprint Open access

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Authors: M.P.K.P. Manadeera, A.P.N. Parindya, R.M.Y. Sewwandi Rathnayaka, S.T.I. Premarathne, P.T.L. Fernando

DOI: 10.2139/ssrn.6020614

Cited by: 0

Fields of Study & Subjects

COVID-19 Pandemic Impacts Consumer Market Behavior and Pricing Consumer Behavior and Market Dynamics