The Green Innovation Premium: Causal Evidence on Trust and Loyalty Returns to Innovativeness

SSRN Electronic Journal 2026 Preprint Open access

Read full text

Authors: Van Kien Pham, Anh Thi Thuc Phan, Linh Le Phuong Giao

DOI: 10.2139/ssrn.6025723

Cited by: 0

References: 62

Fields of Study & Subjects

Environmental Sustainability in Business Corporate Social Responsibility Reporting Digital Marketing and Social Media

References 62