Navigating Manufacturer Encroachment in Live-Streaming E-Commerce Supply Chains

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Zhipeng Dai, Jinying Ma, Fanzhuo Zeng, Jingmai Wang

DOI: 10.2139/ssrn.6040214

Cited by: 0

Fields of Study & Subjects

Supply Chain and Inventory Management Digital Platforms and Economics Supply Chain Resilience and Risk Management