Why Founders Fall in Love with their Ideas: A Neurocognitive Explanation and a Framework for Objective Idea Evaluation

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Yoram Solomon

DOI: 10.2139/ssrn.6061195

Cited by: 0

Fields of Study & Subjects

Entrepreneurship Studies and Influences Decision-Making and Behavioral Economics Private Equity and Venture Capital