Does Value Perception Differ between Purchasing Bundles and Purchasing Items Individually among Young Consumers?

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Max Chalfen, Joshan Deol
DOI: 10.2139/ssrn.6096406
Cited by: 0

Fields of Study & Subjects

Consumer Market Behavior and Pricing Consumer Behavior and Marketing Influence Consumer Packaging Perceptions and Trends

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Language
EN
Document type
Preprint