Quality Disclosure, Product-Harm Crises, and Word of Mouth: The Impact of Multiple Sources of Information on Automobile Purchase

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Qi Pan, Zhehao Hu
DOI: 10.2139/ssrn.6102966
Cited by: 0

Fields of Study & Subjects

Digital Marketing and Social Media Consumer Behavior and Marketing Influence Consumer Market Behavior and Pricing

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Document type
Preprint