Toward Personalized and Intersectional Communication Tailoring Reimagining Public Segmentation Theory and Methods in the Age of GenAI

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Wenlin Liu, Xinyan Zhao
DOI: 10.2139/ssrn.6140253
Cited by: 0
References: 33

Fields of Study & Subjects

Public Relations and Crisis Communication Marketing and Advertising Strategies Rhetoric and Communication Studies

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Document type
Preprint