Flash in the Pan or Staying Power? A Machine Learning Approach to Predicting Influencer Longevity via HSM and Life Course Theory

SSRN Electronic Journal 2026 Preprint Open access

Read full text

Authors: Xiaoyan Liu, Wei Zeng, Wu Zheng, Jianshuang Xie

DOI: 10.2139/ssrn.6149479

Cited by: 0

References: 52

Fields of Study & Subjects

Digital Marketing and Social Media Media and Digital Communication Complex Network Analysis Techniques

References 52