AUTHENTICITY AND INNOVATION IN THE VIDEO GAME INDUSTRY: INSIGHTS FROM THE REDCATPIG CASE

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Ana Isabel Vale Canavarro, Miguel Barbosa, Paula Oliveira

DOI: 10.2139/ssrn.6218740

Cited by: 0

References: 10

Fields of Study & Subjects

Digital Marketing and Social Media Digital Games and Media Marketing and Advertising Strategies

References 10