Case Article-MEDICON Pharmacy Consortium: Driving Value by Keeping Customers Active

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Oliver Höllriegl, Verena Höllriegl, Arnd Huchzermeier
DOI: 10.2139/ssrn.6227178
Cited by: 0

Fields of Study & Subjects

Customer churn and segmentation Consumer Market Behavior and Pricing Customer Service Quality and Loyalty

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Language
EN
Document type
Preprint