The "Frictionless" Factor: A Study on BNPL Usage and Impulse Buying Among University Students in Borneo

SSRN Electronic Journal 2026 Preprint Open access

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Authors: Ahmad Fauze Abdul Hamit, AK Kiming Gunsangal, Mohd Rozie Mohd Damit
DOI: 10.2139/ssrn.6241078
Cited by: 0

Fields of Study & Subjects

FinTech Crowdfunding Digital Finance Islamic Finance and Banking Studies Consumer Behavior and Marketing Influence

Publication details

Journal / source
SSRN Electronic Journal
Publication date
1 January 2026
Language
EN
Document type
Preprint