From Virtual to Reality: How Social Media Filters Shape Authenticity, Self-Comparison, and Consumer Behavior Across Cultures

SSRN Electronic Journal 2026 Preprint Open access

Read full text Summarise with VIRAT

Authors: Kelly O. Cowart, Alison Watkins, Ashley Stevens Chenn

DOI: 10.2139/ssrn.6428742

Cited by: 0

References: 33

Summary

No summary yet. VIRAT can read this paper and write a plain-language summary of its aim, methods, key findings and limitations.

Summarise with VIRAT Free to try with your Science Catalogs account.

Consumer Perception and Purchasing Behavior Body Image and Dysmorphia Studies Consumer Behavior in Brand Consumption and Identification

References 33