A Study on the Impact of Reverse Logistics on Business Profitability

Reverse logistics has emerged as a critical component of modern supply chain management due to the rapid growth of e-commerce, increased customer expectations, and rising environmental concerns. This study examines the impact of reverse logistics practices on business profitability. Primary data were collected from 106 respondents across logistics, e-commerce, retail, and manufacturing sectors using a structured questionnaire. Statistical tools such as percentage analysis, descriptive statistics, and the Friedman Rank Test were employed for data analysis. The findings reveal that cost is the most significant challenge in reverse logistics operations, while customer satisfaction is the primary driver for its implementation. The study concludes that efficient reverse logistics practices contribute positively to cost reduction, value recovery, operational efficiency, and overall business profitability.