Doing social e-commerce:

UCL Press eBooks 2026 Book chapter

View at publisher
Authors: Haichao Wang
DOI: 10.2307/jj.31248638.10
Cited by: 0

Fields of Study & Subjects

Digital Marketing and Social Media SMEs Development and Digital Marketing E-commerce and Technology Innovations

Publication details

Journal / source
UCL Press eBooks
Pages
119–148
Publication date
26 January 2026
Document type
Book chapter