THE PHENOMENON OF PROFESSOR VOLODYMYR ZDOROVEHA

The scientific uniqueness and unique phenomenon in Ukrainian journalism studies, the integrative phenomenon of Professor Volodymyr Zdorovega, Dean and Head of the Department of Theory and Practice of Journalism at Ivan Franko University of Lviv, is revealed as a combination of two sciences in Ukrainian journalism studies, a binary approach to the development of departmental research topics and dissertations that combine two sciences, one of which is the newly created journalism studies, the other being the well-known social sciences, and the introduction of new sciences into the educational process at the Faculty of Journalism of Ivan Franko National University of Lviv. The phenomenon of Professor Volodymyr Zdorovega in the development of new, relevant binary journalistic sciences in the research projects of the department he headed, numerous candidate and doctoral dissertations on Ukrainian journalism studies defended under his scientific guidance and implemented in the educational process at the Faculty of Journalism of Ivan Franko National University of Lviv. Professor Volodymyr Zdorovega viewed journalism science, education, and journalism creativity as a combination of two sciences in one academic discipline, to be implemented through comprehensive, systematic binary knowledge obtained through the integration of social sciences such as sociology, economics, law, political science, history, and the preparation of special dual journalism disciplines based on them to form a holistic perception and creative thinking of future journalists. To reveal the phenomenon of Professor Volodymyr Zdorovega, an analysis of his scientific works was carried out, differentiated by science, revealing: binary nature, the innovative nature of the dissertation research of graduate students and researchers, and the uniqueness of his scientific ideas in articles and monographs, confirming the multidimensional phenomenon of the scientist-strategist, scientist-practitioner, scientist-publicist, unique researcher, and head of departmental scientific research topics.