Research on the Mechanism of Data Factor Marketization Driving Enterprise Technological Innovation: A Literature Review Based on Data Assetization, Financing Constraints, and Digital Transformation

In the era of the digital economy, data factor marketization has become a core force driving enterprise technological innovation, and the complexity and multi-path characteristics of its operational mechanism urgently require systematic sorting. This paper takes literature research as the core method, focusing on two mediating variables: data assetization and financing constraints, to systematically review the impact mechanism of data factor marketization on enterprise technological innovation. This study provides a literature supplement for clarifying the internal connection between data factor marketization and enterprise technological innovation, and also offers references for enterprise practice and policy-making.