The Importance of Financial Incentives for Prosocial Behavior in Markets That Already Remunerate Donors: Empirical Analyses of Financial Compensation on Plasma Donation Behavior

The uploaded zip file contains all data, code, materials, pre-registrations, manuscript, and appendix for the paper, "The Importance of Financial Incentives for Prosocial Behavior in Markets That Already Remunerate Donors: Empirical Analyses of Financial Compensation on Plasma Donation Behavior", submitted to International Journal of Research in Marketing in January, 2026.