Pazarlamada Yeni Bir Eğilim: Fijital Pazarlamaya Kavramsal Bir Bakış

Istanbul University Press eBooks 2026 Book chapter

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Authors: Saliha Uyak Çelik
DOI: 10.26650/pb/ssc21.2026.004.029
Cited by: 0

Fields of Study & Subjects

Digital Marketing and Social Media Marketing and Advertising Strategies Digital Innovation in Industries

Publication details

Journal / source
Istanbul University Press eBooks
Pages
357–371
Publication date
30 January 2026
Document type
Book chapter