Research on the Teaching Reform of Product Design Courses in Universities Under the Background of Artificial Intelligence

Against the backdrop of the rapid development of artificial intelligence technology, the product design industry has ushered in an intelligent transformation, putting forward new requirements for the ability structure of design talents. As the core position for cultivating product design talents, universities’ traditional curriculum teaching models can no longer adapt to the needs of industry development. Based on this, this paper conducts research on the teaching reform of product design courses in universities under the background of artificial intelligence, analyzes the existing problems in the teaching of product design courses in universities, expounds the important value of carrying out teaching reform under the background of artificial intelligence, and proposes corresponding reform countermeasures. It aims to provide theoretical reference and practical paths for universities to cultivate product design professionals who meet the requirements of the intelligent era.