PRACTICAL FRAMEWORK FOR RELIABLE A/B EXPERIMENTS IN B2C PRODUCTS

2026 Open access

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Authors: Ivan Petrov
DOI: 10.32743/unilaw.2026.136.2.21884
Cited by: 0

Abstract

Petrov I. PRACTICAL FRAMEWORK FOR RELIABLE A/B EXPERIMENTS IN B2C PRODUCTS // Universum: экономика и юриспруденция : электрон. научн. журн. 2026. 2(136). URL: https://7universum.com/ru/economy/archive/item/21884

Fields of Study & Subjects

Digital Marketing and Social Media Optimal Experimental Design Methods Digital Innovation in Industries

Publication details

Volume
136
Issue
2
Publication date
1 February 2026
Language
EN