Analysis Of Puan Maharani's Political Communication Strategy As The Chairman Of The House Of Representing Public Criticism On Reporting On Mediaindonesia.Com

Buana Komunikasi (Jurnal Penelitian dan Studi Ilmu Komunikasi) 2026 Open access

Read full text
Authors: Roisatunnisa Roisatunnisa, Ahmad Miftah Rizky, Muhammad Shohibul Izar, Niken Wulandari
DOI: 10.32897/buanakomunikasi.2025.6.03.5102
Cited by: 0

Abstract

This study examines Puan Maharani’s political communication strategy as Speaker of the Indonesian House of Representatives in responding to public criticism reported by MediaIndonesia.com. Using a constructivist paradigm, a qualitative descriptive approach, and Aristotelian rhetorical theory (ethos, pathos, and logos), the study analyzes news texts containing her statements. The findings show that Puan employs a reflective and legitimative rhetoric by acknowledging criticism, using inclusive emotional language, and presenting rational arguments. This strategy aims to rebuild public trust and strengthen the DPR’s institutional image in the digital media era.

Fields of Study & Subjects

Rhetoric and Communication Studies Media Studies and Communication Cultural and political discourse analysis

Publication details

Journal / source
Buana Komunikasi (Jurnal Penelitian dan Studi Ilmu Komunikasi)
Volume
6
Issue
03
Pages
340–346
Publication date
26 January 2026