Origin Warehouses as Logistics or Supply Chain Centers: Comparative Analysis of Business Models in Sustainable Agri-Food Supply Chains

Origin warehouses, positioned at the critical “first mile” of the agri-food supply chain, profoundly influence supply chain power structures and profit allocation, as well as supply chain stability and sustainable development. To explore the role of origin warehouses in the agri-food supply chain, this study develops a three-level game model comprising a “planter–origin warehouse operator–seller” framework. Notably, this study conceptualizes the dual-functional “origin warehouse” as observed in practice, proposing two theoretical modes: the Logistics Center (LC) and the Supply Chain Center (SCC). By treating quality level, service level, and selling price decisions as endogenous variables, this study further reveals the interconnected decision-making mechanisms under different operational modes. Overall, the LC mode performs better in quality-driven markets, generating higher system profits and greater social welfare, whereas the SCC mode is superior when consumers are more price-sensitive or place greater value on service. Based on these findings, this study provides decision-making guidance for origin warehouse operators aiming to select the optimal mode under varying market conditions and proposes targeted coordination strategies to promote the high-quality development and economic sustainability of the agri-food supply chain.