AI-Powered Decision Making in Business: A Conceptual Study

This conceptual study explores the transformative role of Artificial Intelligence (AI) in decision-making across modern businesses. The study focuses on how AI technologies enable organizations to make data-driven, accurate, and efficient decisions. It highlights key areas such as predictive analytics, automation, and algorithmic decision support systems. Furthermore, it identifies challenges related to data ethics, algorithmic bias, and managerial adoption. By integrating theoretical and practical perspectives, the study emphasizes the potential of AI to revolutionize business intelligence and strategic management.