Вестник ЗКУ

Annotation.Artificial intelligence (AI) has rapidly become an essential component of educational transformation worldwide, including in Europe.Its integration into teaching and learning processes has opened new opportunities for developing students' cross-cultural competence (CCC), a key skill in multicultural, globalized environments.This article examines the capabilities and limitations of AI for enhancing CCC, with a particular emphasis on Germany and the European Union.It also compares recent European research trends with the conceptual insights of Kazakh scholar S. Kunanybayeva, whose work on intercultural communication forms an important theoretical basis for understanding competence development in multilingual contexts.The article synthesizes findings from recent studies (2015-2024) to highlight how AI-driven platforms, virtual exchange, data-based personalization, and immersive technologies foster students' cultural awareness and interaction skills, while also outlining ethical, pedagogical, and technological challenges.