A STUDY ON CUSTOMER PREFERENCE TOWARDS USING SOLAR PRODUCTS AND ITS ENERGY IN NAMAKKAL CITY

This study primary focuses on understanding customer preference and attitude towards the usage of solar products and solar energy in Namakkal City. Solar energy one of the most promising forms of renewable energy, can be harnessed in two principal ways: First, through the direct conversion of sunlight into electricity using photo voltaic (PV) technology, and second by utilizing solar thermal system to generate power. Both approaches contribute significantly to clean energy production, offering an environmentally friendly alternative to energy is entirely renewable, abundantly available, and does not produce air pollution or toxic waste during its generation process. Furthermore, solar power system operates silently, ensuring that no noise pollution is created while capturing or converting or converting sunlight into useful energy.