The impact of digitalization and agile methodology on process management in modern business

With the growing role of digitalization in management, modern businesses face the necessity to adopt flexible methodologies such as Agile and process management tools like ClickUp to remain competitive and efficient. This study aims to analyze how implementing these tools and approaches transforms traditional management practices and drives business model innovation. By reviewing existing research and statistics, key findings will be presented related to improved organizational efficiency, adaptability to changes, and enhanced team productivity. The study will focus on Agile as a tool for optimizing process management and ClickUp as an example of a platform that integrates task management, communication, and data analysis in a unified environment. The conclusion will discuss how digitalization and new technologies lead to radical changes in management approaches and provide directions for future research.