Motives of Leaders of Small and Medium-Sized Companies to Adhere to CSR

Today, many companies have embraced Corporate Social Responsibility (CSR) policies to enhance their relationships with society and various stakeholders. Therefore, it is essential for CSR research to pinpoint the factors that motivate companies to adopt CSR strategies. This study aims to explore the reasons behind SMEs' interest in implementing CSR policies. The research looks into how previous studies have highlighted the factors that draw SMEs towards CSR. This research uses a systematic literature review approach. First, we collected 175 articles from various sources and after reviewing 85 articles, we then categorized the drivers that these articles identified for CSR activities in SMEs based on internal and external drivers. The results show that the internal drivers of SMEs to adhere to CSR include Competitive advantage, Brand image and reputation, Managers' perceptions, Organization culture, Employees, and Size of a firm. The external drivers of SMEs' adhering to CSR include the government, customers, community, competitors, and suppliers.