AI-Enhanced Organisational Culture and Its Effect on Employee Engagement

Artificial Intelligence (AI) has evolved into a revolutionary force in today's economy, shaping Industry 4.0 by transforming how organisations operate, engage, and perform effectively. Apart from its significant operational benefits, the integration of AI into organisational structure, including Human resource practices, has led to a drastic shift in how employees engage and how the organisation's culture has adapted effortlessly. This conceptual chapter explores how organisational culture integrated by AI enhances employee engagement by developing the necessary skills for sustainable decision-making. This chapter emphasises the necessity of technology adoption, such as AI integration in organisations to provide more human-centric practices, which in turn affects the ethical and sustainable outcomes, like decision making, which will result in enhanced employee experience and responsible practices in the organisation.