Integrating Artificial Intelligence With Ayurveda-Based Medical Tourism in Uttarakhand for Achieving Global Wellness Targets

The integration of Artificial Intelligence (AI) with Ayurveda-based medical tourism has emerged as a promising interdisciplinary approach for advancing global wellness objectives and enhancing healthcare accessibility. This study examines how AI-driven technologies, when combined with traditional Ayurvedic healthcare systems, can improve patient experience, treatment effectiveness, and overall satisfaction in medical tourism, with a specific focus on Uttarakhand as a developing hub for wellness tourism. The research adopts a quantitative design and tests a conceptual framework incorporating AI integration, Ayurveda service quality, personalized nutrition systems, patient experience, and global wellness outcomes. Data were collected from medical tourists and wellness service users through a structured questionnaire and analyzed using Structural Equation Modeling (SEM). The findings reveal that AI integration significantly enhances patient experience and treatment effectiveness, while Ayurveda service quality remains a dominant predictor of satisfaction.