Relevance of Green Investment to Facilitate the Sustainable Business Practices and Development

With investors' interest in environmental sustainability growing, sustainability practices and development have taken on significant importance within organizations. This chapter describes how using green investments can help businesses adopt sustainable business practices. The chapter is based on descriptive study and primarily used the secondary sources of data. The data is primarily supported by credible, previously published works, such as journal articles and working papers. The primary focus is placed on the importance of green investment in sustainable business practices. The findings demonstrated that green investment plays an integral role while doing the sustainable business. It has also been found that many companies in India are engaged in sustainable business activities through numerous large-scale projects. The study looks at the green and sustainable business and its involvement to sustainable development. All the green and sustainable measures have specific application areas identified by the study, particularly in the banking and finance industries.