Navigating Public Spaces: Women’s Coping Strategies for Breastfeeding in Urban India

Abstract Introduction: Breastfeeding is essential for both mother and baby, but many urban women may struggle with stigma and discomfort when doing it in public spaces. This study explores how they navigate these challenges and find ways to breastfeed their children. Materials and Methods: The study uses a phenomenological approach, collecting data from educated and socioeconomically independent metropolitan women through semi-structured interviews. Results: The number of coping strategies used by urban women to manage breastfeeding in public spaces included using covers such as dupattas, choosing discreet seating, feeding before leaving home, and planning outings around feeding schedules. In traditional markets, a few received informal support from vendors. A major challenge was the sexualization of breasts in urban India, which led to feelings of discomfort, shame, and fear of judgment. The findings reflect a mix of emotional and problem-focused coping shaped by social norms and infrastructural gaps. Conclusion: Metropolitan women navigate public breastfeeding challenges through social, emotional, and practical strategies. Recognizing these coping mechanisms can help advocates, policymakers, and healthcare providers foster a more supportive environment.