Uganda Decides 2026: A Comprehensive Computational Analysis of Digital Political Discourse from January to November 2025
Abstract
This comprehensive longitudinal study analyzes Uganda’s digital political landscape throughout the critical pre-election year of 2025, examining 4.2 million social media posts collected from January 1 to November 10, 2025. Using advanced Natural Language Processing techniques, we identify eight dominant thematic clusters with significant temporal evolution, revealing how political discourse has shifted from constitutional debates (peak 38% in March) to economic crisis management (42% in October) and finally to security and electoral integrity concerns (35% in November). Sentiment analysis shows escalating polarization, with negative sentiment rising from 52% in January to 68% by November, concentrated around governance and economic issues. We document sophisticated AI-generated content campaigns comprising 14.3% of total volume and identify coordinated influence operations across six platforms. Network analysis reveals increasingly fragmented discourse ecosystems with minimal cross-ideological engagement. These findings provide unprecedented insights into Uganda’s evolving digital democracy and have critical implications for electoral integrity, political communication strategies, and democratic resilience in the 2026 elections.
Fields of Study & Subjects
Social Media and Politics
Misinformation and Its Impacts
Sentiment Analysis and Opinion Mining
Publication details
- Journal / source
- Journal of Data Analysis and Information Processing
- Volume
- 14
- Issue
- 01
- Pages
- 63–82
- Publication date
- 1 January 2026