Manually assigning codes to the data
Abstract
Out of our intensive interaction with data, we generate codes to represent relevant statements identified. The codes shouldn’t only reflect the statements in the data but also address the research questions or meet the purpose of the study. This chapter provides a guide on how to decide on an appropriate coding strategy considering the type of qualitative research approach, nature of the research questions and content of the data. I will use interview data from the research project on genetically modified crops to demonstrate the coding process. Lastly, I will be providing a simple guide on how manual coding is done using Microsoft Word.
Fields of Study & Subjects
Qualitative Research Methods and Applications
Computational and Text Analysis Methods
Focus Groups and Qualitative Methods
Publication details
- Journal / source
- Routledge eBooks
- Pages
- 104–145
- Publication date
- 3 February 2026
- Language
- EN
- Document type
- Book chapter