Post-cinematic and Televisual Seriality

This chapter explores the concept of seriality as a fundamental principle of cultural life, one that predates industrial modernity yet still influences the way communities create and share stories. It traces the evolution of serial forms from oral traditions and early literature to comics, cinema, radio, and television, demonstrating how repetition and variation sustain the collective imagination and cultural memory. Rather than treating seriality as a mechanical process, the chapter approaches it as a living structure that links invention with recognition, binding aesthetic creation to social rhythm in the process. It explores how montage, genre, and stardom express this serial logic and embed it in everyday life. In the digital environment, the relationship between time, form, and audience is being reshaped by new conditions of platformisation, on-demand viewing, and transmedia storytelling. Through these transformations, seriality continues to organise shared meanings, transforming repetition into a creative act through which societies narrate, renew, and understand themselves.