Smart and Sustainable Tourism

This chapter explores how digital technologies are gradually reshaping the tourism landscape in developing tourism destinations, focusing on promoting sustainability and community participation. Although advanced tools such as the Internet of Things and artificial intelligence are still at an early stage in the destinations, basic platforms exist such as the tourism portal that have started improving access to travel information and booking support. The chapter highlights how technology is being adapted to suit the needs and realities of mountain communities in a developing destination. It also highlights barriers such as limited infrastructure, digital illiteracy and financial limits. Though small barriers, small innovations are building towards a more inclusive and responsible tourism sector. Finally, implications are offered to promote digital readiness while safeguarding the culture and environment of destinations and aspiring the balance between tradition, sustainability and future innovation.