Organisational identity and marketing in the arts

Routledge eBooks 2026 Book chapter

View at publisher
Authors: Zannie Giraud Voss, Naomi Grabel
DOI: 10.4324/9781003680703-20
Cited by: 0

Abstract

Success is the ability of an organization to accomplish its mission.

Fields of Study & Subjects

Corporate Identity and Reputation Consumer Behavior in Brand Consumption and Identification Management and Organizational Studies

Publication details

Journal / source
Routledge eBooks
Pages
191–197
Publication date
9 January 2026
Language
EN
Document type
Book chapter